Karen Larstanna

Creative Director & Visual Storyteller

Conceptual thinker, team leader, and collaborator in delivering effective visual marketing and communication initiatives. An innovative, creative leader with expertise in producing compelling imaging, messaging, and branding across multiple industries. Skilled in developing captivating brand strategies, digital campaigns, and marketing collateral on various platforms. Possesses unique talents for assessing the effectiveness of current organizational portrayals and initiating visuals, concepts, and ideas to achieve highly successful outreach and capture new markets. Proven track record of increasing ROI and brand awareness through innovative, positive promotion strategies. Excellent creative, problem-solving, and communication skills.

Creative Design Experience: Creative Services Leader, Brand Visioning, Brand Execution, Strategic Marketing, Visual Communication, Photo/Video Direction, Conceptual Design/Layout, Art Direction/Design, Digital & Print/Graphic Design, Assets Design/Production, Content Design

Creative Design Management: Design Team Management, Multi-Location Management, Team Building Management, Budget Management, Digital Asset Management

Creative Design Tools: Adobe Photoshop, Illustrator, InDesign, After Effects, Figma

Digital Asset Manager: Papirfly, Bynder, Brandfolder, and Canto

Productivity Software: Microsoft Word, Excel, Outlook, PowerPoint

Project Management & Collaboration: Microsoft Teams, Teamwork, Trello, Asana, Slack

AI & Productivity Tools: ChatGPT, Microsoft Copilot, Grammarly, Adobe Firefly

Above all of this: I cultivate a “can-do” attitude, while still having fun.