Karen Larstanna
Creative Director & Visual Storyteller
Conceptual thinker, team leader, and collaborator in delivering effective visual marketing and communication initiatives. An innovative, creative leader with expertise in producing compelling imaging, messaging, and branding across multiple industries. Skilled in developing captivating brand strategies, digital campaigns, and marketing collateral on various platforms. Possesses unique talents for assessing the effectiveness of current organizational portrayals and initiating visuals, concepts, and ideas to achieve highly successful outreach and capture new markets. Proven track record of increasing ROI and brand awareness through innovative, positive promotion strategies. Excellent creative, problem-solving, and communication skills.
Creative Design Experience: Creative Services Leader, Brand Visioning, Brand Execution, Strategic Marketing, Visual Communication, Photo/Video Direction, Conceptual Design/Layout, Art Direction/Design, Digital & Print/Graphic Design, Assets Design/Production, Content Design
Creative Design Management: Design Team Management, Multi-Location Management, Team Building Management, Budget Management, Digital Asset Management
Creative Design Tools: Adobe Photoshop, Illustrator, InDesign, After Effects, Figma
Digital Asset Manager: Papirfly, Bynder, Brandfolder, and Canto
Productivity Software: Microsoft Word, Excel, Outlook, PowerPoint
Project Management & Collaboration: Microsoft Teams, Teamwork, Trello, Asana, Slack
AI & Productivity Tools: ChatGPT, Microsoft Copilot, Grammarly, Adobe Firefly
Above all of this: I cultivate a “can-do” attitude, while still having fun.